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5 Big Benefits of Video Tours for Real Estate

real estate video for agents

Written by: Danny Garcia

Danny Garcia is a professional real estate photographer who owns and operates DG Digital Services, LLC in Marietta, GA. He is a member of the Professional Photographers of America (ppa.com) and certified as a Certified Drone Photographer (CDP). He is known on social media platforms as danmiami and flyinglenz. With over 15 years of photography experience and more than a decade of drone photography experience, Danny brings a unique blend of traditional and aerial imaging prowess to the table. Danny is certified by the Federal Aviation Administration (FAA) to fly drones commercially under Part 107. Danny developed his expertise in HDR photography by studying countless online tutorials from renowned photographers like Trey Ratcliff, meeting him on several occasions during photo walks and a 1-day workshop. Before starting his photography business, he had a 20-year career in law enforcement and was employed as a senior director at a publicly traded company where he instructed over 10,000 individuals in digital forensics.

Published on: July 13, 2023

Real estate agents know the importance of showcasing a property’s best features to potential buyers. I have learned from our clients that video tours for real estate have become an increasingly popular way to give prospective buyers a virtual walkthrough of a property without them ever having to step foot inside. While many agents may attempt to create their own video tours, I have found that agents who invest in a professional real estate video tour find it is worth the cost. In this blog post, we’ll explore the many benefits of hiring a professional videographer to create a stunning video tour of your next listing.

High-Quality Video Tours for Real Estate

First and foremost, when you hire a professional videographer, you get access to high-quality video production. As professionals, we have the equipment and expertise to capture the best possible video tour footage of a property. This includes using the correct camera settings and equipment to ensure the final product is visually captivating and engaging. A professional video tour should impress potential buyers and set your listing apart from others.

Time-Saving Benefits

Creating a video tour of a property takes time and effort; for many real estate agents, time is a precious commodity. By hiring a professional videographer, you can offload the work of creating a video tour to someone else and focus your time on other essential areas of your business. Our clients have found that when outsourcing video tours to companies like ours, they save time and stress about producing the final edit.

Video Tours Reach a Wider Audience

It is well-known that video content is the current king of online media. Cisco predicted that video content would make up 82% of internet traffic by 2021. Properly created video tours for real estate tend to reach a wider audience and showcase a property to potential buyers. By hiring a professional videographer, you can ensure that your video tour is optimized for online platforms. A well-produced video tour can help you attract more potential buyers, often leading to a faster sale. We have also found that agents who narrate the video tour for real estate on camera tend to get more exposure, which helps them build their brand.

Showcasing the Unique Features of a Property

Every property has unique features that set it apart from the rest. Whether it’s a stunning view, a custom fireplace, a state-of-the-art kitchen, or even the layout, these features should be highlighted in a video tour to attract potential buyers. We have the expertise and creativity to showcase these features in the best possible way. With a professional video tour, you can be sure that every aspect of a property is captured and showcased to potential buyers.

Video Tours is an Opportunity for a Professional Image

Lastly, hiring a professional videographer to create a video tour of a property helps to enhance your professional image as a real estate agent. A high-quality video tour shows that you’re committed to delivering exceptional service to your clients and are willing to go above and beyond to sell a property. Consider getting in front of the camera and leading the tour by narrating it! We can attach a microphone and follow you through the home as if you were walking a client through. Creating an agent video alone can pay off in the long run by attracting more clients and helping you list more properties.

While recording your video tour may seem cost-effective, hiring a professional videographer is worth the investment. Not only will you benefit from high-quality video production, but you will save time in trying to learn how to edit the video and produce it quickly. By investing in a professional real estate video tour, you’re setting yourself and your listings apart from the competition and attracting more potential buyers. And remember to take your real estate marketing to the next level by getting on camera to help build your brand as a Realtor.

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